Press Release: Billwerk, Sofacto, and Reepay bundle competencies under the joint brand Billwerk+
Published: February 3, 2023
The combined solution portfolio meets the growing demands of the European subscription economy for modern technology and individual customer support.
Frankfurt, January 31, 2023 – Billwerk+, the provider of recurring revenue relationship solutions, today bundles the competencies of three European subscription management companies under an expanded solution portfolio. The Billwerk+ offering combines Reepay’s payment gateway and subscription management platform, as well as Sofacto’s native Salesforce integration with Billwerk’s subscription management technology. With the strengthened brand presence, the company addresses the growing demands of the subscription economy as well as the increasingly consolidating provider market in Europe. Accordingly, Billwerk+ complies with all European standards, such as the EU Data Protection Regulation (EU-GDPR).
Automation and customer orientation as important cornerstones
Billwerk+ focuses on the needs of start-ups, medium-sized companies, and corporate groups that operate subscriptions as their primary or secondary business model. The comprehensive solution portfolio aims to automate recurring business and financial processes. The offering ranges from subscription management and recurring billing to the integration of varying country-dependent means of payment.
Billwerk+ gives companies the tools they need to optimize their recurring revenue relationships and transactional purchases, reduce costs and effort, and succeed in today’s competitive subscription economy. According to Billwerk+’s own research, the subscription market in the DACH and Nordic regions has grown by approximately 50 percent in the last 12 months.
From owning to using digital and physical goods
“As the subscription market continues to grow, so do the demands of the industry – and so do we. That’s because the subscription industry and the sharing economy model are changing the way we do business from a focus on ownership to a focus on usage – whether it’s the music streaming service, the car, the washing machine, or soon perhaps a service like ChatGPT. In the long run, the sharing economy will increase the level of usage of digital and physical goods. This is precisely why it is important to create more and more long-term, customer-oriented relationships via subscription business models,” says Dr. Ricco Deutscher, CEO and co-founder of Billwerk+. “We have therefore decided to combine the strengths of three individually strong brands under the Billwerk+ umbrella, so that our customers receive all the expertise they need from a single source. This allows our customers to focus on their core business and grow faster by realizing their full revenue potential – while we take care of the rest,” continues Dr. Ricco Deutscher.
“The regional ties of the three previously separate European brands will be retained at Billwerk+. This is because local and individual support is of central importance to our customers and partner companies. With Billwerk+, we have created a company that lives partnership and has a strong focus on customer orientation and excellent service,” says Robert Mygind, CCO of Billwerk+ and former CEO of Reepay.
The rebranding of the companies follows the merger of the French provider Sofacto in January 2022 and the Danish payment services provider Reepay in November 2021 with Billwerk, a German subscription management, recurring billing, and payment services provider. As Billwerk+, the three companies bring together more than 150 subscription experts at five European locations under one roof. Billwerk alone was among the 30 fastest-growing technology companies in Germany in 2021 and 2022, according to the “Deloitte Technology Fast 50” ranking, with a percentage revenue growth of 442.44 percent over the past four years.
About Billwerk+
Billwerk+ provides a cloud-based payment, billing, and subscription management platform that simplifies the management and billing of recurring and consumption-based services. In this way, the Billwerk+ platform contributes significantly to the digital value chain for subscription business models. The company combines the competencies of the Danish payments company Reepay, the French subscription management provider Sofacto and the German provider Billwerk. Today, Billwerk+ employs more than 150 people at five locations: Frankfurt, Copenhagen, Montpellier, Gdansk, and Minsk.
